How Can Sales Reps Enable Their Marketers to Deliver Great ABM?

August 8, 2019
Nicole DiNicola, who runs ABM over at Qualtrics, has a great story about how she was in a strategic planning session with the account-team and one of the guys turns to her and says, "Hey Nicole, how do I enable you to deliver great ABM to my account?" This isn't something that we hear every day, so we asked her how she was able to build this kind of trust with the sales team.
Previous Video
How The ADR Role Can Help Launch Your Career
How The ADR Role Can Help Launch Your Career

The sales/account development role can launch your career in sales and in tech. At Engagio, we've had man...

Next Video
Summer Series Session 2: The Creative Curve with Allen Gannett  |  Replay
Summer Series Session 2: The Creative Curve with Allen Gannett | Replay

In session #2 of the Summer Series, Allen Gannett dispels the myths around creative genius and reveals the ...