Executive Guide to Account Based Marketing | Engagio

According to a recent benchmark study by the ITSMA, 87% of companies reported that ABM delivers a higher ROI than any other type of marketing. Besides ROI, there are many other compelling reasons as to why you should take ABM seriously and how an ABM strategy can help you meet some of your other high-level goals.

This ebook outlines why executives should care about ABM and how to manage the change when making the transition. 

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TOPO's 2019 Account Based Benchmark Report  |  Brought to you by Engagio
TOPO's 2019 Account Based Benchmark Report | Brought to you by Engagio

Research-based research and insights that organizations can use to adopt or evolve your account based strat...

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The ABM Technology Buyer’s Guide  |  Engagio
The ABM Technology Buyer’s Guide | Engagio

With 7,000+ marketing technologies available, purchasing ABM it can be daunting. In this ebook, we'll set ...

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