×

Enter your info to view this content.

First Name
Last Name
Title
Company
Country
CRM
Marketing Automation Platform
By filling out this form, you are agreeing to our Privacy Policy.
Opt in to future marketing communications
Opt in to future marketing communications
Thank you, enjoy!
Error - something went wrong!

[Webinar] ABM Measurement 101: Account-Based Attribution | Replay

ABM Measurement 101: Account-Based Attribution

Want to prove the impact of your ABM initiatives? In this webinar on account-based attribution basics we’ll show you how Engagio’s Dash Account Based Attribution can be used to measure the ROI of ABM programs at the account level and understand the impact of all key personas involved in an opportunity. In addition, we will outline how to create an account-based funnel and track how accounts are converting throughout their journey.

Watch to learn how to:

  • Make better and faster decisions on marketing spend to drive higher ROI
  • Evaluate results using various attribution models such as First Touch, Last Touch, Equal Touch, Position-Based, and custom
  • Analyze conversion rates at every stage of the account journey

View the slides

Previous Presentation
[Webinar] ABM Measurement 101:  Account-Based Attribution | Slides
[Webinar] ABM Measurement 101: Account-Based Attribution | Slides

In this account-based attribution presentation we discuss how to use various attribution models, create an ...

Next Video
Executive Webinar: Betting on ABM | Replay
Executive Webinar: Betting on ABM | Replay

In this webinar you'll learn how ABM (when done right) will grow revenue, improve your brand, align your en...

×

Subscribe to the best B2B Marketing Blog today!

First Name
Last Name
Company
Title
Country
Opt in to future marketing communications
Opt in to future marketing communications
By filling out this form, you agree to our Privacy Policy.
Thank you!
Error - something went wrong!