ABM Grand Slam 4: Content Rules Everything Around Me

August 24, 2017 Brandon Redlinger

Content might be king, but distribution is queen, and she wears the pants. Learn how to start with great content for ABM and end with better distribution – join LookBook HQ and Engagio and take a lap around the content bases.

You’ll discover:

  • What kind of content is right for ABM?
  • How to determine the right amount of customization?
  • Hacks for personalization at scale
  • Personalization in a digital age
  • Your content creation checklist
  • How to distribute that content off the press
  • And more

View the slide deck here.


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