MomentFeed helps brands become more relevant when a consumer is searching for products or services They made a department-wide decision to replace their existing sales workflow tool with Playmaker because it was previously fundamentally against what they were trying to sell to brands.
For the first time ever, the sales reps are given critical insights into the behaviors of customers, which allowed them to book more quality meetings.
Everyone in their organization now understands exactly how engaged a prospect is by revealing the time and attention they spend with MomentFeed.
MomentFeed found great value in being able to visualize their results, which helps their Account Executives and Sales Development Reps stay focused and engage with account more effectively.
"Engagio has uncovered 20% more gold nuggets from our database, converting them to contacts so we can understand their activity in context with their related accounts."
–Rick Gavin, Director of Demand Generation, MomentFeed
See Engagio in action at go.engagio.com/demo
About the Author
Brandon Redlinger is the Director of Growth at Engagio, and is obsessed with anything Account Based Marketing and Sales related. He has been in sales and marketing his entire career, leading teams across the country from NYC to Denver to the San Francisco Bay Area. Brandon is passionate about the intersection between technology and psychology, especially as it applies to growing companies. In his spare time, you will find him buried in a book, hitting the gym or on an adventure exploring the world.Follow on Twitter More Content by Brandon Redlinger