What if you only got 20% of your paycheck each month? What if your car only used 20% of the gas after you filled it up? What if your phone only used percent of its battery?
Sounds absurd, right?
Ok, here’s a serious question – what if Sales only prospected into 20% of the leads Marketing gave them? According to research by Reachforce, Sales ignores as much as 80% of the leads that Marketing passes to them. If that’s not a problem, I don’t know what is.
In this ebook, we'll cover how Sales and Marketing activation can lead to 100% team efficiency.
Engagio's Clear and Complete Guide to Account Based Marketing
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